Dubai is a breeding ground for all fun and eventful business exhibitions and conferences. This is where you get to build new customer base, meet new clients, expand your supplier base, and do lots more. It is a hot spot for all those who want to want to explore the opportunities in the Gulf market.
This global city hub has finest infrastructure and just the right amount of glamour to help you showcase your best side. So, if you are planning to exhibit in Dubai for your next business meeting or trade exhibition, then you need to know how to do it right. The tips in this article will help you plan this the right way and make the most of this opportunity.
Here are some of the tips that you must keep in mind.
Choose the right expo
Dubai is at the heart of all commerce, finance, and trade activity in the Middle East. Therefore, exhibiting your products and services here will require proper strategy as well as planning for it to justify the costs. Choosing the right expo would mean that you will have all your industry stakeholders under one roof. This is the perfect opportunity to make new contacts and reach out to large markets.
When you are present at an appropriate expo, you can not only get to meet potential customers but also suppliers as well as competitors in the trade. You can also create awareness about your brand as well as products and services and build a strong network.
When booking a booth, remember to choose the right location of the stand to get perfect visibility from your audience. After all, it is most important to find more leads and customers before anything else. This is only possible if you choose the correct expo and start looking for the exhibition space as early as possible.
Make your booth attractive and appealing
Designing your booth aesthetically and functionally is one of the most important things about exhibiting in Dubai. You can hire professional stand designers who will keep the principles of lighting, virtual merchandising, and other such factors in mind when designing your booth. This is a great way to organically attract visitors to your stand.
One other thing you can do to make your stand appealing is by hiring attractive event Hostess In Dubai. These trained models will not only enhance the visual appeal of your stand but also act as an extension of your brand. You can train them to give product demos, answer basic queries, and maintain a database of all the people who stopped by.
However, when you are sourcing for booth designer or an event hostess company, make sure they provide custom solutions so as to suit your business needs. The last thing you want is to pay for quality work but get substandard contractors instead.
The size of your stand doesn’t matter as far as you are using your space aesthetically and practically. The stall designer will give you peace of mind by taking all the planning off your hands. They can also help you arrange event hostesses for your stall, print marketing collaterals, and do lots more.
Hire courteous staff
Another important thing about hiring event hostesses is the need for courteous staff at your booth. These hostesses are not just a pretty face but are thorough professionals who ensure that everyone who stops by at your booth has a pleasant experience. Make sure that the staff is not only attractive and competent, but also fluent and able to understand the local language. They should also follow the right greeting style to make the clients feel welcomed.
The event staff can also handle administrative work such as coordinating with multiple vendors on your behalf. You may not know this but the success or failure of your event is in the hands of your ground staff. So make sure you have a provision for a robust team that can help you through the event execution.
Master your networking skills before exhibiting in Dubai
Don’t just end up in Dubai with your stock and expect the world to know about you! You need to start the networking exercise long before the event date so that the visitors can plan and actually show up at your stall. Publish the date on your social media pages, send email reminders, etc. to ensure you will have a lot more than just walk-in clients.
These simple tips are a great starting point for someone who is exhibiting in Dubai for the first time. Make use of these trade secrets to plan a perfect event and make the most of this business opportunity by doing it in the right manner.